Aggregate results from the accounts we manage, without naming who we manage them for.
Our clients' data stays with our clients. What follows is verified spend and delivery data pulled from Meta Ads Manager, grouped by industry, not by brand.
Performance by category, drawn from live and completed Meta Ads accounts.
Figures are aggregated at the industry level. No individual account, spend figure, or brand identity is disclosed.
COD-focused funnels with Roman Urdu copy and price-anchored offers built for the local mass-market buyer.
Affluent-buyer targeting using job-title and luxury-interest layering, in place of income-based targeting, which is unavailable on Meta in Pakistan.
Conversation-based campaigns designed to move buyers directly into WhatsApp, shortening the path from ad to order.
Controlled daily budgets held against a fixed CPA range while creative angles are rotated monthly to manage fatigue.
Advantage+ placements on a controlled daily budget, built to protect margin while scaling volume.
Full-funnel builds pairing premium Shopify development with Meta Ads for brands launching into Western markets.
Ingredient-led creative and before/after proof used to justify premium pricing against local competitors.
Longer consideration cycle managed through a structured retargeting sequence rather than a single-touch funnel.
Catalog-based dynamic ads paired with a tight retargeting window to capture high-intent, low-frequency buyers.
Safety and trust signals prioritized in creative sequencing ahead of price, given the buyer's risk sensitivity.
Weekly creative rotation built around user-generated content to hold CTR as the account scales.
Feature-led demo creative used to reduce return rates alongside acquisition cost.
Layered interest and behavior targeting used to isolate high-LTV pet owners early in the account.
Subscription and bundle offers tested against single-unit pricing to lift average order value.
Compliance-conscious claims paired with third-party trust signals to offset category skepticism.
Purchase-based lookalikes layered on top of engagement audiences once the pixel reached signal threshold.
Broad targeting for top-of-funnel volume, narrow retargeting for the close, split across separate budgets.
Gifting-occasion creative calendar used to smooth seasonal demand spikes across the year.
Instant Form campaigns built to reduce friction for parents enrolling on mobile, with a same-day follow-up flow.
Direct-to-WhatsApp booking flow used to cut the gap between ad click and confirmed appointment.
The numbers behind the work, not the names attached to it
How we structure every account we take on
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01
ABO first, CBO once proven
New accounts start on ad-set budget optimization to isolate winning creative and audience combinations, then move to campaign budget optimization to scale what's already working.
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02
Copy built for the buyer, not the brief
Roman Urdu, COD-first messaging and price anchoring for mass-market accounts. English, positioning-led copy for premium and international accounts.
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03
Budget tied to margin, not ambition
Daily budgets are set against target CPA and contribution margin per account, not a flat number picked in advance.
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